Issue July 2025

24.07.2025

Dear readers,

Half a year has passed since 2025 - time to take stock. And to be honest: I would have liked many developments to have been different. The war in Ukraine continues, the situation in the Middle East is dramatic, and Donald Trump is playing chess with tariffs in the USA again - not for the first time, but always with new surprises. Global tensions, fragile markets, a climate of uncertainty - all of this is with us, whether we like it or not.

Of course I know that none of us can solve these crises alone. But everyone can play their own part. Take responsibility, listen and create spaces in which dialog, trust and a future are possible. The summer is already showing me this - when I meet up with family and friends again, in the office with colleagues or during a brief conversation at the supermarket checkout. These moments remind us of what really sustains us: community. There have also been moments like this in my professional life recently - for example at the 125th anniversary of the Waren-Verein der Hamburger Börse e.V. in Hamburg's town hall. An association that has been strengthening reliable partnerships for over a century and is committed to fair, sustainable trade.

Such networks are more important today than ever before. They connect, offer orientation in times of upheaval - and open up a view to the future. This is exactly what Anuga, the world's largest trade fair for food and beverages, will do this year from October 4 to 8, 2025 in Cologne. Its guiding theme: "Sustainable Growth". And also in focus: questions that concern us all: How does an industry grow responsibly? How do we use technology to conserve resources instead of wasting them? And what role does AI play in this? We are also making preparations and will be on site with a stand.

What makes me optimistic: The food industry is not standing still. It is looking for solutions. Anyone who takes responsibility today - whether as a producer, retailer or restaurateur - is not only shaping products, but also the future. And that can only be done together. After all, food and nutrition are far more than just an economic sector: they are an anchor that creates connection, community and enjoyment - especially in turbulent times like these.

We wish you a summer full of beautiful moments,
Thomas Schneidawind

Tomatoes:

Harvest kicks off

The stocks for the 2024 tomato harvest have been largely emptied in both northern and southern Italy. How good that the tomato fields in northern Italy have been busy again since the beginning of the week: the harvest has begun. The first yield estimates will not be possible for at least two weeks, but according to our local partner, the fields are in good condition. The harvest of cherry tomatoes and the production of small quantities of passata and diced tomatoes has also started in southern Italy. However, particular attention is being paid to Roma tomatoes: in Apulia in particular, significantly fewer of the elongated tomatoes were grown than in the previous year due to the water shortage - a reduction of around 20 percent is reported. Added to this are the extreme heat and lack of or poor irrigation in this region, which is why yields are likely to be below average. However, speculating on falling prices is considered extremely risky, as it could prove to be a boomerang in the coming year.

Unlike in Italy, growers in Portugal and Spain were only able to start planting the tender tomato plants much later than usual in spring due to the weather. This resulted in delays that (as our partners already suspected in our Food News 5/2025) could not be made up for over the course of the growing season. Depending on the region, the harvest is therefore not expected to start in either country until between August 5 and 10. Here, too, the potential yield can only be estimated a few weeks later.

Finally, let's take a look at Turkey: our local partner is already talking about smaller harvests than usual. The reason for this is the extreme heat during the tomato blossom. In our Food News in September, we will be able to report more details from Italy, Spain, Portugal and Turkey.

Sweetcorn from China:

Anti-dumping measures

Since the end of 2024, the European Commission has been examining whether and to what extent anti-dumping measures will be introduced for vegetable corn imports from China. Experts currently (as of July 18, 2025) expect possible punitive tariffs of between 37.5% and 55.2% - depending on the producer, these could vary. Important: No valid decision has yet been made. The figures mentioned are based on initial estimates, which we are sharing with you here. However, it is already clear that the cards are being reshuffled when it comes to sweetcorn and that low prices belong to the past.

Maple syrup:

Good harvest, rising demand

The association "Québec Maple Syrup Producers" (QMSP for short - or "Maple Syrup from Canada") has published specific figures for the 2025 harvest season: "225 million pounds of maple syrup - equivalent to around 102,000 tons - were produced in spring 2025." This makes it the second-strongest year ever, surpassed only by the yields in the record year of 2024 (with 239 million pounds or 108,400 tons). At the same time, global demand for maple syrup is growing. Producers have already prepared for this and planted more trees, which will be put into operation in the next three years of production. And according to QMSP, new tapping points will also be added in the future: "Over the next 20 years, a "dynamic maple bank" is to be created on 50,000 hectares of public forest land. The first regions are already starting to select sites this summer."

Did you know? Paul M. Müller offers maple syrup (also in organic quality) in 250 ml bottles and 1,000 ml PET containers. If you are interested in this product group, please contact Eduard Kekel.

Peppers and hot peppers:

Quality at higher prices?

The harvest season for peppers and chillies has now started in Turkey (albeit late). So far, the quality looks good. Yield estimates are not possible at this stage, nor are concrete statements on prices. According to our partner, however, initial prices indicate that peppers are becoming more expensive. The extent to which this will continue remains to be seen as demand is currently low and prices could adjust accordingly, as another local partner told us. Inflation in the country is another factor. Despite the fall in the inflation rate in April/May, it remains at a high level.

Fruit cocktail and pears:

Mixed situation 

In our Food News in May, we already reported on the blossoming of fruit trees in Greece, Italy, Turkey and China: leaves, buds and fruit from a wide range of crops suffered due to frost in places. The extent of this is now visible: the apricot harvest in Greece was short and scarce, and the price of raw materials rose accordingly. A similar trend can be observed for cherries from Greece and Turkey. In combination with the current high prices for pineapples from Thailand, this has led to a significant increase in prices for fruit cocktails produced in Greece.

The picture is different in China, where raw material prices for fruit cocktails are at a similar level to 2024. However, the weak dollar and favorable freight rates could cause the price of imported canned fruit to fall slightly overall. The focus is particularly on pears, whose harvest begins in mid-August. So far, it looks like the harvest volume will be slightly lower than usual. At the same time, the market is also weak - both for pears and for fruit cocktails with pears. This also explains the price level described above.

Pineapples:

An up and down

Better than expected - at least with regard to Thai pineapples in June: at 91,725 tons, supply in the first weeks of the month was 16.5 % above the original forecast, according to the Thai Food Processors Association (TFPA). The raw material price fell accordingly and averaged 10.90 Thai baht per kg. Towards the end of June, however, the supply fell so that some packers have now stopped production. Currently (as of July 21, 2025), the supply of raw materials is 2,000 tons per week (in comparison: in mid-May, it was around 3,000 tons per day) and the price of raw materials is 13.50 Thai baht per kg.

Now we have to wait and watch the rainy season to be able to make a forecast about the winter harvest. We expect the first reliable supply prices from Thailand at the end of August/beginning of September at the earliest.

"In the end, it's always about quality - even a currywurst has to be really good"

- Thomas Mack
Star cuisine between fun rides and snack stands? This has long been a reality at Europa-Park. Thomas Mack is Managing Partner and talks in an interview about the role of good food in the overall experience at the largest theme park in the German-speaking world. He explains why regionality is so important, why quality must be noticeable on every menu - and what role his mother's dishes play for him personally.

Mr. Mack, Europa-Park is a leisure and adventure park. What role does culinary art play in this?

Thomas Mack: Culinary delights play a very important role in guest satisfaction. It has always been a thorn in my side that a theme park has a bad image when it comes to food. That's why we have the national cuisines: guests can experience the cuisine of the different countries as authentically as possible. I like the real taste and always think it's a shame when we "Germanize" dishes. Incidentally, we are now the only 2-star restaurant in an amusement park in the world. Nobody would have thought it possible that we would go from zero to two Michelin stars in such a short space of time. Peter Hagen-Wiest is a brilliant chef. We have a lot to thank him for. Incidentally, the high quality radiates day after day to all gastronomic establishments in the park. With our Michelin-starred restaurant Ammolite, I simply wanted to create a place for fine dining away from all the hustle and bustle. After my studies at the Lucerne Hotel Management School, I traveled a lot around the world and analyzed concepts.

Between a top restaurant and a snack stand - what is particularly important in the different gastronomic concepts?

In the end, it's always about quality - even a currywurst has to be really good. The guest senses this very quickly.

What do guests expect from today's culinary offerings?

On the one hand, guests have relatively little time to eat on a busy day at Europa-Park, but on the other hand they appreciate modern, high-quality and often regional cuisine.

What do you and your team pay attention to when buying food - especially with regard to quality, reliability and sustainability?

Quality is also the be-all and end-all here. Sustainability is also a major challenge for us. We make every conceivable effort in terms of sustainability because we believe wholeheartedly that this is the only way forward. Europa-Park was the first "Green Amusement Park" in the world to be certified by TÜV. There are many examples, especially in gastronomy: predominantly regional suppliers, no packaging as far as possible, glass and porcelain in all restaurants. In addition, there are reusable cups with motifs that are coveted collector's items, as well as reusable tableware and photovoltaics on a large scale. We also make great efforts to avoid food waste.

How do you deal with current challenges such as international supply bottlenecks, customs duties and price increases?

This uncertainty naturally affects us greatly. But complaining doesn't help. We are trying to solve all challenges pragmatically. The supply bottlenecks have improved in many cases. But the price increases are hitting us every day - from construction to energy to personnel costs, everything is going up incredibly sharply.

Europa-Park thrives on innovation - does this also apply to the cuisine and product selection?

Innovation is absolutely important to us. Wherever possible, we look for the latest trends. Here it really is true: standing still is a step backwards. One outstanding example is certainly our new restaurant of the future, "Eatrenalin", where guests can enjoy a fascinating evening with all their senses - on a floating chair - in a way that is unique in the world, accompanied by Michelin-starred cuisine.

How important is storytelling for the gastronomic experience - and what role does the product itself play?

The product is still the most important thing - but the experience is playing an increasingly important role.

Is there a product or taste that you personally associate with childhood, family or home?

My mother's cooking has shaped me through and through. That immediately comes to mind: Mom's royal soup, followed by Badisches Schäufele with potato salad according to Grandma Hilde's recipe, and Mom's pineapple ice cream with sponge fingers for dessert. My mother played a very big part in my sense of good food and therefore also in the Europa-Park resort's gastronomy today.

Personal details:
Thomas Mack, born in 1981 in Lahr, is the managing partner of the Europa-Park in Rust and is part of the eighth generation of the Mack family of entrepreneurs. After completing his training at the Lucerne Hotel Management School, he gained international experience in top restaurants, hotels and theme parks on several continents. He joined the Europa-Park management team in 2007 and has been a member of the top management team since 2016. His responsibilities there include the hotel and gastronomy division, entertainment and major projects such as the 4-star superior hotel "Bell Rock", the two Michelin-starred restaurant Ammolite - The Lighthouse, the Rulantica water park and the multi-sensory fine dining experience Eatrenalin. He has received several awards for his innovative spirit, including Hotelier of the Year and Restaurateur of the Year. Thomas Mack stands for a mixture of family spirit, creativity and entrepreneurial vision, with which he has consistently developed Europa-Park from an amusement park into a year-round adventure resort.

Fruit of the Month:

Ramona Weber

Since the beginning of May, the accounting department at Paul M. Müller has been made up of two women: new recruit Ramona Weber has been supporting Isabella Gambs (who has been with us for 22 years) wherever she can. In this interview, Ramona talks about her first few weeks at the company.

Accounting and you - how did you get together?

After a few years in assistant positions, I wanted to develop myself further and decided to do further training as a business administrator at night school. In addition to business management and economics, the course also covers accounting. I really appreciate this all-round view. What I particularly like about accounting is that the work is clearly structured and systematic. Every entry has its place, everything is comprehensible and in the end, the overall picture is coherent.

So what are your tasks at PMM?

I am currently familiarizing myself with all of Isabella's areas of responsibility in order to relieve and replace her in the best possible way. This includes, for example, accounts payable and accounts receivable management, processing payment runs, classic account assignment, but also dunning. Everything that arises. Some of it can be planned and is recurring. Another part is more flexible. It is precisely this mix that makes our job so varied.

How does the induction work?

Good! I'm currently gathering all the information and getting to know a lot of new things every day - including my colleagues 😊. In the future, I'm most looking forward to being able to work more independently. Once I'm more experienced in my tasks, my dog Ammo will also be able to come into the office with me soon.

We're already looking forward to meeting him. It's great that you're here!

Design:

Baked beans with a cool look

A design that whets the appetite and stands out on the shelf! Our brand PAULIS DELI has been given a new tin design - inspired by iconic pop art and the hearty enjoyment of a real English breakfast.The new look was created by the Munich-based design agencyFantomasthat gets to the heart of culinary passion and creative design.Makes you want more, doesn't it?

Tarte flambée in no time at all:

With pesto and tomato strips

When it comes to food, we always like to go with the trend. As our long-standing partner Citres told us about his dried tomato strips, we were immediately impressed: Compared to the classic version with dried tomato halves in oil, the strips are ready to use straight away - for salads, bowls, pizza, sauces or even tarte flambée, as our latest video proves. Just take a look and work up an appetite.

Anniversary:

125 years Waren-Verein der Hamburger Börse e.V.

The Waren-Verein der Hamburger Börse e.V. celebrated its 125th anniversary at the end of June - we would like to express our sincere thanks for the invitation to an impressive ceremony at Hamburg City Hall and congratulate them once again from the bottom of our hearts. Special thanks go to Managing Director Jeanette Gonnermann, who not only paid tribute to the history of the association in her speech, but also took a clear, forward-looking view. We look forward to many more years together - in the service of a functioning, fair and sustainable food trade.

Good taste connects!

Visit Paul M. Müller at ANUGA 2025 from October 4 to 8 in Cologne. We look forward to inspiring discussions, new culinary impulses and a personal exchange with you.

Although we consider the sources we use to be reliable, we accept no liability for the completeness and accuracy of the information provided here.

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